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  • Shay Proulx
    Introduction for Financial Accounting: Design Driven by...
    panel presentation posted August 7, 2015 by Shay Proulx 
    Introduction for Financial Accounting: Design Driven by Analysis, Forecasts and Strategic Decision Making
    moderator and panelists:
    Moderator: Sandy Roberson, Furman University, Presenter: Shay Blanchette, Babson College
    presentation session:
    Session 8.7 The Introductory Classes
    presentation date:
    August 8, 2015 4:40pm - 5:30pm
    brief description:

    Undergraduate business students need to learn how to create and understand financial statements. In addition, these students need to be able analyze, forecast and use financial data to select among strategic alternatives, monitor operations through critical financial metrics and formulate management actions to improve operations and overall financial performance. To make the student experience vibrant and sustained they need to learn about financial statement construction, analysis and forecasts within industry context understanding of industry-specific business models and how those models impact a company’s strategy and its financial statements. This presentation will introduce participants to the blending of entrepreneurial situations and publicly-traded companies to focus student learning on using financial data to analyze operations, link management actions to specific areas of improvement and develop forecasts to assess possible strategic actions to improve and grow companies. Specific industries will be used throughout the course to build business context and understand various business models used in a variety of industries.